Imaginalis is an art advisory company specializing in post-war and contemporary art,
operating at a private and corporate level. We are active accross the international art
market and help our clients navigate the complexities of the art world.
Our core focus is to guide new or established collectors build and grow their art
collections, offering personalized services tailored to their unique vision, areas of interest
and budget requirements. We understand that building a collection can be a daunting
task, and we’re here to guide through every step with the maximum discretion and
transparency. We work closely with each client to understand his preferences and then use
our extensive network of industry professionals to find suitable artworks for the collection.
We have an in-depth knowledge of the art market, and we stay up-to-date on the latest
movements in the art world.
Imaginalis also provides corporate art services for companies who are looking to get more
involved with art in diverse ways. Our expertise can assist clients in creating a cohesive
program that reflects their company's values and enhances its brand image.
The company was founded in 2014 by Rita Almeida Freitas. Before founding Imaginalis,
Rita previously worked at Phillips de Pury (London), was a nominator for the FT
Oppenheimer Funds Emerging Voices Award and has collaborated with ARCO art fair as a
collector's liaison. Rita was also the co-founder of The SPOT: Sculpture Park and Outdoor
Tendencies and a guest lecturer in the Art Market Post-Graduate program at Universidade
Nova (Lisboa). Most recently, Rita joined the founding members board of POR:TA, a nonprofit
association that supports Portugal-based visual and performing artists. Currently,
Rita also consults for companies who aim to integrate cultural solutions in their strategy to
enhance their visibility and brand. The years spent in Paris, London and São Paulo allied
to her extensive travels have provided her an excellent worldwide network, including
private collectors, art dealers, curators and artists, therefore offering a privileged access to
varied art market sectors.